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Xmas online retail update £1.4m spent in one minute on Monday
Posted by Dawn DavisDecember is peak time for UK retailers, with the majority of Christmas shopping occurring throughout the month, however this isn't the case for many other countries. International search marketers need to be aware of the particular trends in each target market in order to capitalise on the available opportunities.
The busiest online shopping
hour was between 13:00 and 14:00 on Monday 7th December, when retailers started heavily discounting and consumers looked to scoop a Christmas bargain during their lunch break, spending a combined total of £33 million online in this hour alone.
The findings, from Retail Decisions (an IMRG member) ReD), revealed that a massive £1.4 million was spent at 13:43 making today the busiest online shopping minute ever.
TAGS: Digital
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